PPC Specialist
We are looking for a PPC Specialist who will be responsible for a wide variety of PPC campaign optimization duties with a focus on maximizing return on investment. This position requires excellent communication, flexibility, organization, strong quantitative analysis skills, attention to detail, commitment to meeting crucial deadlines, as well as the ability to produce solid results.
Job Detail
- Functional Area: Marketing Department
- Total Position: 1
- Job Type: Permanent
- Shift: Day shift/Night shift
- Education Level: Bachelors/Masters
- Career Level: Experienced
- Experience required: 2-4 years
- Require Travel: No
- Job Location: Karachi, Pakistan
Main Responsibilities
- To manage the company’s pay per click campaigns under the direction of the Marketing Manager.
- Undertake required analysis and A/b testing to identify relevant and strong keyword searches in order to optimize campaign success.
- Creating targeted campaigns including writing required copy and testing landing pages.
- Provide regular reports on performance metrics and market related insights.
- Analyses, monitor and report on ROI for all PPC campaigns to the Marketing Manager.
- Analyses, monitor and report on competitors PPC campaigns including key words being targeted.
- Manage and monitor spend to ensure it is in line with the assigned budget.
Skills Required
- Relevant previous experience and success within a similar PPC or Digital Marketing focused role.
- Current knowledge of Google Analytics and other digital marketing software and tools.
- Strong analytical ability and experience to work with a variety of data sources.
- Strong Excel experience.
- Ability to communicate effectively with the wider team.
Plus Skills
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Ecommerce PPC Experience in USA Market
How to Apply
- Please send your resume and cover letter to [email protected].
- Please put Job Title “PPC Specialist ” in Subject line.
Company Intro
Established in 2011, IT Verticals has grown slowly but gradually to its current strength of 65. With two offices; Headquarter in Tampa, Florida (USA) and offshore development center in Karachi, Pakistan, we offer software development and business process offshore capabilities to our clients located in United States.